Stephen Gould (Managing Director, Everards Brewery
Ltd)
Video Testimonial
Transcription
Hello. My name is Stephen Gould, Managing Director for
Everards Brewery based in Leicestershire. I have been Managing
Director now since 2005 and working with the team at the brewery,
we are responsible for 170 pubs, the brewery itself, which produces
cask conditioned beers and also we have commercial
property.
I have been working with Chris since 2007 but I perhaps just
wanted to share with you why I have been working with Chris in the
first place. I personally could identify two potential dangers
having become MD. The first one is you can start to believe your
own publicity because of the position you have got to and secondly
your personal development slows down. Both of which could be
potential damaging, not just for me personally but more critically
for the business generally.
So, I decided I needed to continually personally develop and
started working with Chris. And what Chris brought to the party
very early on was a real empathy with my needs because he listens
particularly well but also with the needs of the business and the
needs of the team working with me. Well that is all fine but what
has happened in the last 3 years?
Well I'll just explain how we have engaged in the last 3 years
before I talk about actual results. We have worked together
covering 14 coaching sessions. We started off with 6 coaching
sessions but they were such tremendous value for me personally and
obviously for the business generally, that we decided to move that
forward and have had 14 sessions together. But that is fine in
terms of having formal sessions but what you get with Chris is a
much more broader and deeper engagement. Because he invests in
tele-seminars, his blog and is also continuously developing his web
presence. And if one engages in all those different areas, it
actually produces superb value as a whole and Chris invites you
into what he does week in week out rather than just in inverted
commas 14 sessions.
So what about results? Now if you are anything like me in a
leadership position, one of the big challenges right now and in the
future is getting more from less. And I think what Chris has
brought to me personally and to Everards is to be efficient in my
thinking, to ensure I prioritise with my team, that we evaluate
very clearly what we are doing and as a result we continuously
grow. Now in these difficult economic times, it would be very easy
to look at an engagement with Chris as a cost to the business. I
would encourage anybody to really look upon an engagement with
Chris as an investment. In that you will achieve more from less and
you will understand what that means for you personally and your
business more broadly via that engagement.
So in conclusion, for anyone out there looking to achieve more
for less or more from less, looking to increase their profitability
and value of their business, then Chris is a man to work with. He
will deliver huge added value to your business and he is certainly
a man I would encourage anybody to have in their network. Thanks
very much.
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